One of my favorite business quotes of all time comes from Jay Z, believe it or not. On the surface it may not sound very profound, rather like he's bragging, but I believe it actually is very profound because it caused a mind shift in me when I first heard it many years ago.
“I'm not a businessman, I'm a business, man!”
Mr. Z, you are a gentleman AND a scholar, and correct indeed! If you’re an entrepreneur like me (and Jay Z) you ARE the business.
If you focused more on YOU the business, instead of what your business does you would see better, faster results.
In John C. Maxwell's book, “The 15 Invaluable Laws of Growth,” I learned about a personal growth plan. Something I, like him, had never even considered until I learned about this concept.
Do you even have a personal growth plan, bro?
I always thought I would just naturally get better over time.
I thought I would have better relationships, I would be better in business, I would be a better businessman, I would be more confident, I would be able to speak in public without fear, I would just become the man I always envisioned myself growing up to be.
To a certain extent sure, you’ll get better and wiser with age and experience, but what if you actually got really intentional and committed to your personal development?
In this book, Mr. Maxwell said, “When I focus on improving myself instead of my work, the work always follows suit.”
Jim Rohn said (paraphrasing), "If you want to have more, you have to BECOME more. What you pursue can allude you. Success is something you attract by the person you become.”
Entrepreneurs and business people often think of success as something we achieve through our businesses or something we get. But what business actually succeeds in the long run without successful people behind them?
I used to wake up, get my coffee, and go straight to my desk. A couple hours later I’d forget I still hadn’t eaten anything, and then I’d take a break to do so. This is really not a good routine.
Now, I have an entire 2-hour routine I go through every morning, that included eating, taking vitamins, drinking water, working on a jigsaw puzzle while listening to Audible books, yoga, and meditation, before I ever get to my desk and it has made an incredible impact on my life and business.
I now work less hours during the day, accomplish more, and make more money than I ever have.
So how do you get started, you ask? The best advice I can give you is read a lot of books on personal development and then get yourself to live events so that 1.) you can learn more strategies, exercises, and concepts in person, and 2.) you can practice and hone your new skills.
With this millionaire mindset shift, I challenge you to put more focus, energy, love, attention, and emphasis on growing yourself more than growing your business and I promise you, your business with grow as you grow.
Matt, along with his wife Amy Stefanik (The Entrepreneur's Wife®) is the creator and owner of GYMRATED®, an online fitness brand. He is also the co-creator of the Shopify Store Pro brand, and CEO of Ecomisoft, an ecommerce software company.